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Capabilities
With a background in journalism and business, I bring unique qualifications to the challenge of marketing communications.
As a journalist, I learned the importance of rigorous upfront research and the value of a clear, well-structured written presentation. My experience in business prepared me to meet the focused demands of targeted marketing, technical selling and B2B communications.
Clients call on me to describe their systems and solutions in active, compelling sales and marketing language. They trust my ability to interact with and write for C-level constituencies. They count on me for prompt and professional service. Most of all, clients trust me to deliver powerful, results-oriented business communications.
Contributed articles
White papers
Newsletters
Customer case studies
Product brochures
Corporate collateral materials
Internal communications
Annual reports/investor relations
Website content
Datasheets
Press releases
Analyst communications
Executive biographies
Lead generation programs
Business and marketing plans
Print and electronic advertising